OMIND X SALESFORCE
Salesforce Executive Committee Members Get a Boost from 4.0 Coaching
Discover how the best of digital technology and the humanities have enabled Salesforce to strengthen the leadership of its executive committee amid unprecedented uncertainty and a health crisis.
Context
- Salesforce is a company recognized for its advanced customer relationship management solutions. It is also a leader in workplace well-being, as evidenced by its first-place ranking in the Great Place to Work Institute’s 2021 Best Workplaces in France list.
- Salesforce has been experiencing hypergrowth for the past 20 years, making the challenges of leadership and team support ten times greater. Furthermore, the health crisis has disrupted people’s lives at every level. It is against this backdrop that the company sought to offer an innovative experience to its France Executive Committee, led by a partnership between Omind and Latitude45.
The Omind Solution in 4 Months
On the agenda for the 13 members of the Salesforce Executive Committee: neuroscience, virtual reality, and data to support individual and collective development.

Individual Assessment in Virtual Reality
Thirteen members of the executive committee individually took the cognitive and emotional assessment—which used serious games in virtual reality—to identify their strengths and areas for improvement.

Individual Feedback
Following the assessment, each participant had a one-on-one session with a psychologist from Omindet and a coach from Latitude45 to develop a personal development plan.

2 group workshops
Based on the data collected, two group workshops were organized for all members of the executive committee, using group exercises and techniques derived from neuroscience to promote communication and team bonding, and to learn how to better manage stress and energy.
Beyond being original and memorable, the experience we co-created with the executive committee enabled us to make rapid and significant progress in self-awareness and learning, which in turn allows for highly targeted coaching. Thanks to an approach that combines individual and team development, a strong business focus, and the power of data and the humanities, we succeeded in making a real impact on the team’s well-being and performance. The commitment and authenticity of the executive committee members played a major role here!
Testimonial
Amar Taki
Program sponsor, Executive Director of Pedagogical Innovation at HEC
Why did you choose Omind? What were HEC's main expectations for this program?
We chose to work with Omind because of their innovative, high-impact pedagogy, perfectly adapted to the digital format. After Covid, we moved to a hybrid model with face-to-face courses, but also autonomous online courses, and we needed a solution that met these new needs.
Our aim was to prepare students for the professional world by helping them better manage their time and develop their sense of responsibility. At this stage, many are still unaware of the importance of people skills in their future careers.
Omind stood out for its innovative approach based on neuroscience, game-based teaching and concrete results.
How would you describe working with Omind's team throughout the program?
Working with Omind’s team has been very rewarding. Always listening and available, they were able to adapt and continuously improve the training to meet our specific needs.
The methods used (immersive games, e-learning modules, masterclasses), supported by neuroscience, have brought a real dynamic to the program. They make learning both engaging and empowering. Students become actors within their own learning process, free to progress at their own pace, and to continue or pause as they see fit. It’s an approach that clearly sets us apart from more conventional training courses.
What concrete impact has this program had on your students?
The program has had a very positive impact on our students. Thanks to Nicolas’ attentive monitoring and rigorous assessment, we were able to observe their progress throughout the course.
The figures speak for themselves: the results are extremely encouraging, whether in terms of self-awareness, improved well-being or commitment to their career path. The program has enabled them to better understand themselves, feel more aligned, and fully invest in their personal and professional development.
Did the data provided by Omind with the co-pilot meet your expectations?
Absolutely. I wasn’t expecting such clear-cut developments. The data provided by Omind is quantified, precise, and clearly shows the program impact. We can really measure the students’ progress objectively, whether in terms of self-awareness, well-being or commitment. This has enabled us to track their progress objectively and evaluate the effectiveness of the training in a very concrete way.
In your opinion, what are the strengths that differentiate this program from other approaches?
- One of the great strengths of this program, I’d say, is its ability to evolve. It’s not a fixed course: it constantly adapts to the needs of the students and the objectives set.
- During the training, Omind’s team was very available, both to support students and to find ways of actively involving them. This helped maintain a high level of commitment throughout the course.
- And finally, the debriefing is a real highlight. It’s not just a matter of bringing the training to a close, but of offering structured, rich feedback with reliable data that opens the door to continuous improvement. This program is designed to be a living, dynamic experience, always on the move.
Would you recommend this program to other institutions? If so, why?
Yes, of course! We’re very satisfied with the program. Not only has it lived up to our expectations, but it has also had a real impact on the students. It’s an innovative, flexible and effective approach that adapts to our needs. We would be delighted to explore other projects with Omind in the future.


